Expeditionist. Strategist. Storyteller.
Too many people working in conservation had never lived on the frontlines or seen action firsthand. I wanted to break the rules and blend corporate expertise with frontline reality — to be a secret weapon for companies that want to do well and do good at the same time.
Now Playing
Edges of Earth
A global expedition and storytelling initiative exploring how people are responding to a changing planet. Our short film premiered at COP29 and has been accepted into the International Ocean Film Festival. The documentary is currently on the film festival circuit in 2026.
About the Documentary
Where Exploration Meets Strategy
I combine 15+ years of corporate strategy with 3+ years living on conservation frontlines. The result: a unique vantage point on how business growth and environmental action can strengthen each other.
Expedition & Exploration
Co-founding Edges of Earth and leading a team of 13 across 53 countries to document frontline climate stories. Explorers Club Flag recipient. UN Ocean Decade Action lead.
Learn more →Strategy & Consulting
15+ years bridging corporate innovation and climate action. Worked at Huge, Ogilvy, and Axcess Worldwide on Fortune 100 companies. Strategist in Residence at H/L Ventures since 2017.
Learn more →Ocean Conservation
SSI Divemaster, Freediver, and the organization's first-ever brand ambassador. Scubapro ambassador and POW Water Athlete. Blue Parks ambassador. SHE Changes Climate Ocean Group founding member.
Learn more →Storytelling & Impact
375+ original stories published across six continents. Oceanographic Magazine columnist. 15 media partnerships. Forbes Business Council member and regular byline contributor.
Learn more →The people closest to the edge understand it best -- and they're already solving the challenges the rest of the world is only beginning to face.
Partners & Collaborators
What People Say
“Andi Cross is not just a dear friend and colleague, not only a branding genius, and not simply a champion for the environment — she is also someone who actually does what she says she can do, and does it with excellence. I have had the pleasure of working with Andi for a decade, and our team at H/L is fortunate to count her among our go-to experts, leading brand strategy here. She has worked with most of our portfolio companies, from short conversations to complete rebrandings and everything in between. Her work is fresh, relevant, effective, and beloved, and her work ethic is prompt, professional, and masterly, but always with enthusiasm and a smile.”
“Working with Andi and the Edges of the Earth team has provided some of the most incredible opportunities — together I feel we've pushed some bounds of exploration and personally helped me develop a deeper sense of ocean awareness and conservation. The Edges of the Earth team inspires me to think about the intersection of exploration and conservation. Conversations with Andi are wide ranging and inspirational — but more importantly actionable.”
“Edges of Earth didn't come in to tell our story — they came to listen, to learn, and to help us carry it. Everything we built together reflects our whakapapa, our tikanga, and the future we see for our moana. They understood the power of standing beside, not in front. With their support, we've taken Mohimohi Moana from vision to action — and we're doing it our way.”
“At Oceanic Global, we believe that fostering deeper connection with the natural and oceanic world is essential to protecting it. Collaborating with Edges of Earth allowed us to support a powerful and boundary-pushing approach to storytelling — one that reveals the wonder, fragility, and resilience of our blue planet in a way that speaks to both the heart and the mind.”
Expedition Photography
Let's Build Something That Matters
Whether you need an impact strategist, a keynote speaker who has actually been to the frontlines, or a creative partner with a global perspective and 15 years of brand experience, I would love to hear from you.
Work With Me